In this market place made to measure, Custom and bespoke are the three tiers of custom suits available. Each has a completely different process and philosophy in custom suit making, yet, in the US especially, the conditions are often interchangeable and have been a source of confusion for several consumers. The most abused term is Bespoke, which is globally considered the top rate of custom tailoring, and many custom makers use the term to describe their suits, yet they really offer built to measure or a custom make.
The particular term originates from the streets of London's Savile Row, a row of shops famous since the late 1800's for the tailors who create some of the best custom military dress uniforms as well as custom suits. Legend has it that custom tailors would let customers know that a specific fabric has ceased to be available because it had already "been spoken for". Nowadays bespoke custom suits are synonymous with quality hand made craftsmanship. In countries such as England and Italy the term is guarded legally, to be used to describe ones product only under strict guidelines. Bespoke custom suits are an exercise in details, collectively effort made to create perfection. While many of the steps necessary to create the suit may seem to be like overkill, it is exactly this philosophy which makes a bespoke custom suit what it is. There are three major components that set a unique suit apart from the made to measure and custom counterparts: It starts from the hands of the Master tailor or Design Cutter- This is what makes it rare and unique, the fact that it starts its life from the artist palms. Made to measure and custom's measurements are usually taken by a sales representative or tailor that will not be directly engaged in the creation of the suit. If you are not measured by the Master Tailor or the actual pattern producer, It is not a bespoke custom suit. A bespoke suit is created from a hand attracted pattern and requires multiple fittings utilizing a baste (lightly sewn) garment to perfect a pattern. Made to measure starts from your ready made pattern being altered to your size while custom is delivered as a finished garment usually with out any accessories. If you are not fitted by using a half made baste garment it is not a unique custom suit. A unique custom suits are made by the master tailor- The suit is stitched by hand by the learn himself. This is a bespoke suits biggest identifying characteristic. Built to custom tuxedo and custom are manufactured utilizing a bulk production manufacturing plant process meaning that multiple tailors are involved in the design of the suit. Made to measure and custom suits can be a product, that do usually produce quality and fit beyond that of a standard off the rack suit, and it remains a great option as long as it is marked and priced accordingly. Too many customers are being sold bespoke prices and given made to measure or a typical custom product. understanding the hallmarks of true bespoke custom suits can help make sure that you get precisely what you covered.
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August 2019
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